How to Turn Off AI Overview

Currently, there is no direct way for a user to permanently turn off Google’s AI Overviews. The feature is a core part of Google’s Search Generative Experience (SGE) and is served by default for many queries. While some users who were enrolled in the Google Search Labs experiment may have had the option to disable the feature, the wider public does not have this control.

For businesses and marketers, this means that optimizing for AI Overviews is no longer optional; it is a necessity for maintaining visibility. The AI Overviews occupy a prominent position at the top of the SERP, often pushing traditional organic results further down the page. Therefore, a modern SEO strategy must include a focus on earning a spot in these overviews. Arc Intermedia helps businesses adapt to this reality by focusing on content and technical strategies that are specifically designed to earn a spot in these prominent search results.