How Many SEO Keywords Should I Use?

There’s no universal number of keywords per page. What matters is coverage and relevance, not keyword count. Follow these best practices:

1. Focus on One Primary Keyword

Each page should have a core topic or keyword, clearly defined in:

  • The title tag
  • Meta description
  • H1 tag
  • URL (if possible)

2. Support with Secondary Keywords

Use 3–5 related or secondary keywords to cover broader variations and subtopics. These can appear naturally in subheadings, paragraphs, and alt text.

3. Avoid Keyword Stuffing

Repeating a keyword excessively (e.g., more than 1–2% of total word count) can lead to over-optimization and penalties. Instead, use natural language and semantic variations.

Contact Arc Intermedia for SEO Help

Need help choosing and implementing the right SEO keywords for your content? Arc Intermedia provides expert SEO services. Let’s collaborate. Contact us online, or call us at 484-960-7337.